Head-to-Head Comparison

ActiveCampaign vs Webflow

Comparing two top contenders in marketing. Find out which tool matches your needs.

A

ActiveCampaign

4.6
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W

Webflow

4.8
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At a Glance

Feature
ActiveCampaign
Webflow
Pricing Model
subscription
freemium
Starting Price
Subscription based
Free
Rating
4.6
4.8
Reviews
3200
2150
A

ActiveCampaign Pros & Cons

Pros

  • Powerful and flexible automation capabilities
  • High deliverability rates for emails
  • Integrated CRM and messaging features
  • Extensive deep data integrations
  • Scalable for growing businesses

Cons

  • Features can be overwhelming for beginners
  • Interface can be slow at times
  • Reporting interface has a learning curve
W

Webflow Pros & Cons

Pros

  • Design freedom without coding
  • Produces clean, semantic, and fast code
  • Built-in CMS is highly flexible
  • Excellent hosting infrastructure (AWS)
  • Strong community and Webflow University resources

Cons

  • Steep learning curve for non-designers
  • Pricing can be complex (site plans vs workspace plans)
  • E-commerce features are less robust than dedicated platforms

Our Verdict

If you prioritize Powerful and flexible automation capabilities, then ActiveCampaign is the winner. However, for teams needing Design freedom without coding, we recommend Webflow.